Summary
Services Provided:
- Store Migration to Shopify from BigCommerce
- Data Migration
- UI/UX Design
- Custom Feature Integration
- Post-Launch Support
Technology Stack:
- Shopify
- Product Reviews Addon
- Smile.io
- Bulk Discount Generator
- Sales Pop Up
- PushOwl
- Uplinkify
Overview
Stitch Delight is a renowned brand in the crafts and embroidery sector. The company aimed to migrate its online store from BigCommerce to Shopify to leverage Shopify's advanced features and scalability. Their goal was to maintain their store's existing design while integrating new Shopify functionalities to enhance the customer experience.
The Challenges
Stitch Delight faced several challenges in the migration process:
- Seamless data migration of 8,000 products, 60,000 customers, and 50,000 orders.
- Maintaining the product categorization based on category and sub-category.
- Retaining the UI/UX design of the previous platform with updated Shopify features.
- Integrating features to support digital products and custom design uploads.
Our Strategic Approach
The MS Web Team used a comprehensive strategy to address these challenges:
Technology Used
The technology stack was chosen to complement Stitch Delight's unique requirements:
- Shopify for a robust e-commerce platform with scalability and customization options.
- Product Reviews Addon for collecting and displaying customer reviews and ratings on product pages.
- Smile.io for rewarding customers with points, discounts, and other incentives.
- Bulk Discount Generator for creating and managing bulk discount codes.
- Sales Pop-up for displaying recent sales notifications to visitors.
- PushOwl for sending targeted messages and alerts directly to customers' devices.
- Uplinkify for selling or uploading digital products like PDFs for instant delivery and customer access.
Conclusion
The partnership between Stitch Delight and MS Web Designer resulted in a successful migration to Shopify, preserving the brand's design aesthetics while enhancing functionality. The seamless data migration and integration of custom features have improved the overall customer experience, positioning Stitch Delight for continued growth in the crafts and embroidery market.
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